Nestlé Library
Beverages
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1) "The Top 100 Beverage Companies". Kennedy, A.; Beverage Industry. Vol. 99, Iss. 6. Jun, 2008. p. 40.
It's no surprise that The Coca-Cola Co and Nestle SA once again hold the No. 1 and No. 2 spots, respectively, on Beverage Industry's annual Top 100 list. InBev, for a second consecutive year, holds No. 3. But while there tends to be little shuffling among the major beverage companies for the Top 10 spots, 2007 did see some movement among the other players. With import and craft sales up, and the wine and spirits market encroaching on traditional beer sales, leading US domestic brewers continued to face challenges last year. Anheuser-Busch, the perennial leading US domestic brewery, dropped two spots to come in at No. 6. Red Bull (No. 19 on the Top 100 list) hopes to invigorate the sluggish cola market with the debut of its new Red Bull Simply Cola in Las Vegas this month. A table of the Top 100 beverage companies is presented.
2) "Speaking to the Masses". Cirillo, J.; Beverage World. Vol. 127, Iss. 1786. May 15, 2008. p. 40.
Beverage World, for the first time, is putting together rankings of the Top 10 global beverage brands in select beverage categories for its 2008 Top Global Brands Report. But beyond gaining a strong footing in regional markets, there remains the challenge of creating a global super brand, if you will, for brand owners. Among brands that have done that successfully are, undoubtedly, Anheuser-Busch, Coca-Cola, Red Bull and Evian, to name a few. For regional brews, it's Snow, the Chinese-based beer brand that resides at No. 4 (for now) on the list, that demonstrated notable growth, nearly 95% from 2005 to 2006.
3) "Top 25 US Beer Wholesalers 2008". Anonymous; Beverage World. Vol. 127, Iss. 8. Aug 15, 2008. p. 28.
A list of the top 25 beer wholesalers in the U.S. in 2008 is presented which includes Reyes Beverage Group, Goldring/Moffett Family Holdings and Ben E. Keith Beverages.
4) "99 Bottles of Beer on the Wall". Kowitt, B.; Fortune. Vol. 158, Iss. 3. Aug 18, 2008. p. 106.
The article lists and ranks the top 99 beers in the U.S. and provides the dates that the beers were first manufactured as well as those that are owned by beverage company InBev.
5) "Coffee: Top Flavors in New Products". Anonymous; MarketWatch: Drinks. Vol. 7, Iss. 4. Apr, 2008. p. 7.
A graph is presented the leading flavor of coffee products launched globally from February 2007 to January 2008.
6) "Milk and Yogurt Drinks: Top Flavors in New Global Product Launches". Anonymous; MarketWatch: Drinks. Vol. 7, Iss. 5. May, 2008. p. 7.
A chart is presented depicting the leading flavors in milk and yogurt drinks that are launched globally from March 2007 to February 2008 including strawberry, chocolate and vanilla.
7) "Product Claims: New Drinks Launches, December 2007 to February 2008". Anonymous; MarketWatch: Drinks. Vol. 7, Iss. 5. May, 2008. p. 9.
A chart is presented depicting the top claims in new drinks launches from December 2007 to February 2008 including high vitamins, upscale, and natural.
8) "Top 25 Bottlers Report 2007". Anonymous; Beverage World. Vol. 126, Iss. 8. Aug 15, 2007. p. 40.
The article presents the top 25 bottlers ranked according to annual sales. Coca-Cola Enterprises topped the list with annual sales of $19.8 billion, followed by Pepsi Bottling Group with $12.73 billion in sales and PepsiAmericas Inc. with sales of $3.97 billion. Information on the companies' executives and number of employees and facilities is presented.
9) "The Beverage World 100". Anonymous; Beverage World. Vol. 126, Iss. 10. Oct 15, 2007. p. 87.
The article features the top players in the global drinks market, ranked according to their annual sales in 2006. Nestlé's total beverage business grew by about 8 percent in 2006. During the year, it sold 72 brands of bottled water worldwide. The Coca-Cola Co. reached a volume record high of 21.4 billion unit cases and 4-percent growth in net operating revenues to $24.1 billion in 2006. Diageo outperformed the U.S. spirits market for the third consecutive year.
