Nestlé Library
Hospitality Leadership Through Learning
HADM 3343 - Course Reserves Availability
Marketing Research / Giebelhausen
| Title | Call Number | Due Back |
|---|---|---|
| Handbook of Marketing Scales, second edition, 1999 / William O. Bearden, Richard Netemeyer, Mary F. Mobley | SH 3343-6 c. 2 | Available |
| Handbook of marketing scales : multi-item measures for marketing and consumer behavior research / William O. Bearden, Richard G. Netemeyer, Mary F. Mobley. | HF5415.3 .B323 1993 | Fri, Dec 31 11:59 PM |
| Handbook of marketing scales : multi-item measures for marketing and consumer behavior research / William O. Bearden, Richard G. Netemeyer. | HF5415.3 .B323x 1999 | Fri, Dec 31 11:59 PM |
| Marketing Research / A. Parasuraman, Dhruv Grewal, R. Krishnan | HF5415.2 P373 2007 | Available |
| Marketing Research / A. Parasuraman, Dhruv Grewal, R. Krishnan | HF5415.2 P373 2007 c. 2 | Available |
| Marketing Scales Handbook, Volume 1 / Gordon Bruner, Paul Hensel | SH 3343-1 | Available |
| Marketing Scales Handbook, Volume III / Gordon Bruner, Paul Hensel, Karen James | SH 3343-3 | Available |
| Marketing Scales Handbook, Volume IV, 1998-2001 / Gordon Bruner, Paul Hensel, Karen James | SH 3343-4 | Available |
| Marketing scales handbook : a compilation of multi-item measures, volume IV / Gordon C. Bruner II, Paul J. Hensel. | HF5415.3 .B785 2005 | Available |
Reserve materials can be checked out by bringing the item call # and title to the Circulation desk.