HaeEun Helen Chun
HaeEun Helen Chun
Marketing and Tourism
545 Statler Hall
Email: hc633@cornell.edu
Professional Biography
Helen Chun is an Assistant Professor of Marketing and Tourism at the Cornell School of Hotel Administration. Helen earned a Ph.D. in Business Administration (Marketing) from the Marshall School of Business at University of Southern California in 2009 and Master’s and Bachelor’s degrees in Consumer Studies at Seoul National University in Korea. Her research focuses on consumer behavior, specifically in the context of consumers’ anticipation and savoring of future consumption experience. Her other research interests include branding and sensory marketing. Her work has been published in the Journal of Consumer Psychology and Foundations and Trends in Marketing. She was previously honored for her teaching at University of Southern California. She teaches Consumer Behavior, Marketing Principles, and Marketing Management for Services.
Courses Taught
- Spring 10: HADM 3347 - Consumer Behavior
- Fall 09: HADM 2241 - Marketing Principles
- Fall 09: HADM 2243 - Marketing Management for Services
Academic Degrees
- Ph.D. University of Southern California
- M.S. Seoul National University, Korea
- B.S. Seoul National University, Korea