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Faculty & Research

Hospitality Leadership Through Learning
Faculty & Research

Featured Corporate Partner: Smith Travel Research

Smith Travel Research

STR is the recognized leader for global Lodging Industry benchmarking. For over 20 years STR has collected monthly and daily operating data and reported on the state of the Lodging industry. Currently over 30,000 hotels participate in the STAR program worldwide. If you wish to learn more about the annual HOST survey, Historical TRENDS, the STAR program or other STR Services please call (615) 824-8664 Ext. 504.