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Faculty & Research

Hospitality Leadership Through Learning
Faculty & Research

Reach of The Center

When your organization partners with the center, you're tapping into the wide exposure of the center. Here are some performance metrics:

Media Coverage

  • Media affiliates
  • Press releases: 53 issued in 2008*
  • Media impressions:  Over 1 billion in 2008*
  • Media clippings
  • Seven “Cornell columns”: hospitalityinside.com (German); Hospitality Technology; Hotel & Motel Management; Hotel Ryokan (Japan); Gerencia de Hoteles (Spanish); Luxury Hotelier; and Resort+Recreation

Web Traffic

  • 231,522 web page requests in May 2009
  • Average monthly requests for web pages: 160,405 (Jan. - Dec. 2008)

Web Users

  • Subscribers to the Hotel School Research Review (our bi-weekly newsletter): 85,350
  • Web users who have registered to download reports: 96,964*
  • Total CHR Report Downloads: 402,684* total downloads
  • CHR/CQ over 1,000,000+ individual online users

Characteristics of Web Site Registrants

Job Title and Percent of Registrants

Student (non-Cornell) 19.22%
Manager/Supervisor/Administrator 18.48%
Director/Senior/Head/Executive 12.06%
Miss/Mr/Mrs   8.44%  
CEO/Chairman/Chairperson/President/   8.43%
Analyst/Consultant/Advisor/Strategist   6.13%
Associate/Assistant/Deputy/Generalist   4.99%
Professor/Lecturer/Dr/Doctor/MD/PhD   4.97%

Cornell Hospitality Quarterly Reach

  • CQ press releases: four to six per year
  • CQ news, via Sage Contents Alert (15,000 subscribers)
  • Online usage of CQ has increased 86% since 2006
  • Educational Institution Reach - 5,252 institutions internationally
  • Since 2006, CQ has more than tripled the number of institutional subscribers

*As of August 31st, 2009