Faculty & Research
Hospitality Leadership Through Learning
2006 Archived Featured Articles
- November Vol 47 No 4
Wine Promotions in Restaurants: Do Beverage Sales Contribute or Cannibalize- Developed By: Brian Wansink, Glenn Cordua, Ed Blair, Collin Payne and Stephanie Geiger
- August Vol 47 No 3
- Carnival Cruise Lines: Burnishing the Brands
- Developed By: Robert J. Kwortnik Ph.D.
- May Vol 47 No 2
- Is That A Finger in My Chili? Using Affective Advertising for Postcrisis Brand Repair
- Developed By: Kathryn A. Braun-LaTour, Elizabeth F. Loftus and Michael S. LaTour
- February Vol 47 No 1
- When Does Franchising Help Restaurant Chain Performance?
- Developed By: James G. Combs, David J. Ketchen Jr. and John W. Upsong