Faculty & Research
Cornell's Center for Hospitality Research Partners with Gerencia De Hoteles & Restaurantes
FOR IMMEDIATE RELEASE
Joe Strodel, Jr., 607-255-4646, js343@cornell.edu
ITHACA, N.Y., February 10, 2005 -- The Spanish language hospitality magazine, GERENCIA DE HOTELES & RESTAURANTES, has partnered with The Center for Hospitality Research (CHR) at Cornell University's School of Hotel Administration. GERENCIA DE HOTELES & RESTAURANTES, in its role as a corporate friend, will enhance Cornell's international expansion efforts by supporting the Center's marketing, research, and publications throughout Mexico, Latin America, and the Caribbean.
"GERENCIA DE HOTELES is pleased to join forces with one of the leading global research institutes in our industry," said Max Jaramillo, President of Latin Press, Inc. "Cornell's Center for Hospitality Research publishes very useful studies that provide best practices for the hospitality manager. We are delighted to join forces with the Center to market their intelligence, programs, and facilities more effectively to Latin America."
"The Center is very pleased to partner with GERENCIA DE HOTELES & RESTAURANTES to expand our reach and relationships further in the Latin American hospitality industry," said Gary Thompson, executive director of the Center.
"This is a win-win for Latin American leaders in hospitality, as well as the Cornell Hotel School," said Pablo Azcarraga '85, president, Mexico Chapter, Cornell Hotel Society. "This partnership will further connect Cornell's research enterprise with Hispanic hospitality executives and will provide them with new solutions to improve management practice."
ABOUT GERENCIA DE HOTELES & RESTAURANTES and LATIN PRESS
Based in Miami, GERENCIA DE HOTELES & RESTAURANTES is a Latin Press, Inc. publication and e-newsletter serving the hotel and foodservice industries. Published bi-monthly to over 15,000 industry professionals, GERENCIA DE HOTELES will run an exclusive CORNELL COLUMN in the Spanish language, plus publish advertising and research news for the Center. Celebrating its 12th year, Latin Press is a specialized publisher of Spanish language business publications for Latin America with other offices in So Paulo, Brazil and Colombia, South America. With a total monthly circulation of over 65, 000 readers, Latin Press covers a host of different facets of Latin American business, including heavy industrial, building trade, and hospitality. To learn more about Latin Press, visit www.latinpressinc.com.
About the Center for Hospitality Research
A unit of the Cornell School of Hotel Administration, The Center for Hospitality Research (CHR) sponsors research designed to improve practices in the hospitality industry. Under the lead of the Center's 40 corporate affiliates, experienced scholars work closely with business executives to discover new insights into strategic, managerial and operating practices. The Center also publishes the award-winning hospitality journal, the Cornell Hotel and Restaurant Administration Quarterly. To learn more about CHR and its projects, visit http://www.thecenterforhospitalityresearch.org/.
CHR Partners and sponsors: AIG Global Real Estate Investment Corp., Cendant Corporation, Four Seasons Hotels and Resorts, HVS International, JohnsonDiversey, Inc., Kohinoor Group, Marsh's Hospitality Practice, Nestlé, Smith Travel Research, Southern Wine and Spirits of America, Inc., Taj Hotels Resorts and Palaces, and Thayer Group of Companies.
CHR friends: ARAMARK • DK Shifflet & Associates • ehotelier.com • Gerencia de Hoteles & Restaurantes • Global Hospitality Resources • Hospitality World • hospitalitynet.org • Hotel Asia Pacific • Hotel China • Hospitality Initiatives India • Hotel Interactive • Hotel Resource • International CHRIE • International Hotel and Restaurant Association • KPMG Japan/Global Management Directions • Lodging Hospitality • Lodging Magazine • Mobile MoneySaver • National Hotel Executive Magazine • PKF Hospitality Research • Resort+Recreation • The Resort Trades • RestaurantEdge.com • Shibata Publishing Co. • The Lodging Conference • TravelCLICK • UniFocus • WageWatch • Inc. • WiredHotelier.com