Industry
IDeaS Cornell Revenue Management Scholarship Program
IDeaS Revenue Optimization and the Cornell University School of Hotel Administration are pleased to offer the IDeaS Cornell Revenue Management Scholarship Program, which gives hospitality professionals access to an online certification and professional development opportunities in Revenue Management. View our video regarding our new and unique partnership.
Twelve scholarships will be awarded in a calendar year that will provide scholarship recipients paid registration to the Certificate in Hotel Revenue Management and the Certificate in Advanced Revenue Management: Pricing and Demand Strategies.
The successful completion of the following five eCornell courses leads to a Certificate in Hotel Revenue Management:
- Introduction to Hotel Revenue Management
- Forecasting and Availability Controls in Hotel Revenue Management
- Pricing Strategy and Distribution Channels in Hotel Revenue Management
- Overbooking Practices in Hotel Revenue Management
- Non-Traditional Applications of Hotel Revenue Management
This five-course certificate series in hotel revenue management, developed by renowned revenue management expert Dr. Sheryl Kimes, provides a holistic view of the application of hotel revenue management concepts and practices to the hospitality industry.
The successful completion of the following five eCornell courses leads to a Certificate in Advanced Revenue Management: Pricing and Demand Strategies:
- Price and Inventory Controls
- Price Sensitivity and Pricing Decisions
- Segmentation and Price Optimization
- Displacement and Negotiated Pricing
- Search Engines and Online Selling: Stimulating Incremental Demand
This five-course certificate, developed by Dr. Chris Anderson, revenue management expert and faculty member at Cornell University's School of Hotel Administration, builds on the fundamental principles of revenue management and provides students with the advanced tools and techniques that guide strategic pricing decisions, set inventory controls, and encourage demand manipulation in a way that not only drives prifits but improves overall organizational performance.
Applicant Eligibility
- Applicant must be employed in a full time position in the hospitality industry
- Applicant must either be directly responsible for the Revenue Management function or should be aspiring to grow into a Revenue Management position
- Applicant's employer must be engaged in the activity of providing lodging services; which include and are limited to hotels, motels, clubs, resorts, casinos, and theme parks
- Applicant must submit a completed application electronically or via mail by the stated application deadlines.
Application Deadline
Round 1 2012 Application Deadline for the Certificate in
Hotel Revenue Management scholarships:
Friday, May 25, 2012
Round 2 2012 Application Deadline for the Certificate in
Advanced Revenue Management scholarships:
Friday, September 21,
2012
All applications must be received electronically or by mail by the Cornell School of Hotel Administration no later than 5 pm EST on the above dates. All applications received after the stated deadlines will be considered for the next cycle of the scholarship program.
Completed applications can be submitted either electronically to IDeaSScholarship@sha.cornell.edu or mailed to the address below:
IDeaS Cornell Revenue Management Scholarship Program
Cornell School of Hotel Administration
149 Statler Hall
Ithaca, NY 14853
Complete details about the scholarship including terms and conditions can be found on the application form. Questions can be directed to the Office of Executive Education - 607.255.4919.