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Academics

Marketing, Strategy, and Information Systems

Michael Lynn, Area Director

Information Systems Management
Advisors: P. Clark
This track is designed for students who are interested in technology and information systems, their development, management, and use. This track suits a broad range of career aspirations: business and system analysis, corporate and business-unit technology management, management and information systems consulting, and project management.

Required Courses

Plus other courses designated by the concentration advisor, for a total of 12 credits.

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Services Marketing Management
This track focuses on how to get and keep profitable customers. It is appropriate for anyone planning a career in consulting, distribution, sales, marketing, and/or marketing research.
Required Courses

Plus any of the following courses, for a minimum total of 12 credits.

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