HADM 6606: Restaurant Revenue Management
Elective - 3 credit hours - Letter grade only
Offered Fall only
This course is not offered this semester - Spring 10
Prerequisite(s): HADM 7703(formerly HADM 703), or permission of the instructor.
Revenue management is a method for managing capacity profitably. The objective of this course is to help students learn how to apply the principles of revenue management to maximize profitability in the restaurant industry. The course focuses on methods of managing duration and price with the intent of maximizing revenue per available seat-hour. Topics include forecasting, overbooking, reservations systems, information technology, process design, pricing, and management and marketing issues.